Deal Breakers . . .
are substantive or non-substantive points of
disagreement that prevent a deal from closing. Deal breakers can also
refer to individuals who are so interested in something other than
closing a deal that they hinder or stop a financing without good
reason. No one wants a deal breaker near an important negotiation.
Individual deal breakers can be hard to distinguish
from friends and counselors who try to help management get a good
deal. They come in assorted varieties:
- The hard-liner
believes that the best way to negotiate is to
take firm positions and not discuss the issues. He presents a
proposal on a take-it-or-leave-it basis and acts annoyed when a
legitimate issue is raised by the other side. The hard-liner's
intransigence results in a dead deal even when the parties'
respective interests could have resulted in a good deal for both
sides. The best deals are usually made between parties who discuss
their concerns intelligently and search creatively for common ground
on which a deal can be based.
- The minutiae master
wears everyone out with his obsessive
concern for detail. He wants to document every detail regardless of
its practical importance to the deal. This sometimes disguises the
fact that he does not understand its economics. He is often heard
repeating phrases such as "we did it this way on the last
deal" or "this is our standard language, we always insist
on it."
- The best dealer
is obsessed with getting the best deal.
Instead of working to get the best deal available, he insists on a
deal that is so good for him and so bad for the other party that it
cannot be made. This person often appears as an adviser to a
businessman who is unsure of himself and does not completely
understand the economics of the proposed transaction.
-
The last dealer wants the current deal to be
exactly like the last one he worked on. It doesn't matter to him
that this deal is different: He understood the last deal and will
do everything he can to force this one into a format with which he
is familiar. Since his last deal is different from the present
deal, the other side will object. If he goes unchecked, the deal
will die.
Individual deal breakers can be hard to distinguish
from advisors who have the parties' best interests at heart. This is
because their deal breaking is related to some hidden agenda, such as
fulfilling their personal idea of what a tough negotiator is or hiding
their inexperience with the funding process. By contrast, good
negotiators are not constrained by personal agendas that are unrelated
to the goals of the negotiation. They are able to keep the goals of
their party clearly in focus throughout the negotiations and work
diligently, using all their creativity and experience, to obtain the
best deal. For the entrepreneur, distinguishing between an advisor who
is a deal breaker and one who is a good negotiator can mean the
difference between success and failure. See:
Deal,
Deal Flow,
Negotiation,
Shopping,
We Always Do It This
Way.
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