The Four Phases of Venture
Company preparation is the most critical phase of
fund raising. It creates the framework
for informed decisions about the amount and type of funds to raise
and the most appropriate types of investors to contact. Its
principal elements consist of:
Phase 1 - Preparation
(Slide 33 of 50)
- A thorough review of the company’s business
and systems for reporting.
- The selection and engagement of advisors.
- The preparation of a compelling business plan
that identifies the company’s needs, articulates the company’s
opportunities, and describes management’s plan for meeting
- The identification of investor prospects and
the methods for approaching them.
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